We understand that in order for your business to grow, you may need to take risks. Focal lawyers can help you evaluate, minimize and address risk. At Focal, we often inform clients that we do not tell them how to run their business. It’s our job to make sure that our clients make informed business decisions with due consideration of the legal landscape. This approach ensures practical counseling and not over-lawyering. For example:

Product Evaluation and Protection. We can identify legal issues your product may touch on. For example, we can assess potential IP infringement (offensive and defensive), consumer protection concerns, and product liability issues.

Privacy. We advise clients on how to handle sensitive or personally identifiable information. We have extensive experience advising clients on privacy policies, data security and PCI compliance. We can help you minimize your risk if you collect your customer’s information.

Employment. Emerging technology companies need to avoid the common pitfalls inherent with rapid employment expansion. We can advise you on employment agreements, employee handbooks and discrimination claims.

Marketing Advice. Aggressive marketing can make or break a product or business. We will give you practical advice with respect to consumer disclosures, competitive comparisons and e-mail marketing.